IE School of Architecture & Design Newsletter - February 2020

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FEB

2020

"Great design is eliminating all unnecessary details."

– Minh D Tran

Agenda

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Authentic Marketing for Designers and Design Firms

12 February - 6.00pm

Online

Vivien Chong, Associate Partner on the Total Workplace team in Cushman & Wakefield, will share how it is possible to remain true to oneself while running a commercially successful firm. Learn her tips and processes for balancing design goals and business goals.

Find out more and Register

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Smart Cities Panel

19 February - 9.30am

Casa de América

Madrid

Cities are attracting a lot of attention and investment and Margarita Chiclana, Director of the Global Master in Real Development, and expert in real estate and city-making, will participate in the Smart Cities panel in the context of the XIII Informe de Inversión Española en Iberoamérica (13th Report of Spanish Investments in Ibero-America).

Register here

Event in Spanish

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Sustainable Countries and Sustainable Cities

20 February - 1.00pm

IE Paper Pavilion

Madrid

The Latin American publication América Economía will present their first Ranking of Sustainable Countries at the IE Paper Pavilion. The presentation, by Editor Juan Carlos Andrés Musale, will be followed by a Q&A chaired by Cristina Mateo, Associate Dean at IE A&D.

Find out more and register

Event in Spanish

IE A&D Transformations lecture series

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Multi-Sensory Reality

21 February - 2.00pm

Sala Capitular

IE Segovia

As part of IE A&D's Transformations lecture series, Juhani Pallasmaa, Finnish architect, author, and former Dean and professor at the Helsinki University of Technology, will address how to integrate the existential experience for a multi-sensory reality in architecture.

If you are interested in attending, please, send us an email to IESchoolAandD@ie.edu

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Formgiving with Kai-Uwe Bergmann, Partner at BIG

27 February - 7.00pm

IE Paper Pavilion

Madrid

Formgiving is the Danish word for design, it means to give form to that which has not yet been given form.

Around the idea of Formgiving, Kai-Uwe Bergmann, Partner at BIG, one of the 5 Most Innovative Architecture Firms according to the publication Archipreneur, will take you on a journey across time to sense how the world around us has been shaped.

Find out more and Register

News

Learning by Doing and Branding a Country: The Exhibition of IE's Bachelor in Design Students

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The work of the Bachelor in Design students during their Design Studio classes is showcased in an exhibition at La Casa de la Moneda, Segovia. The exhibition, led by professor Andrea Caruso, features the work of first and second-year students: Learning by Doing, displays a series of objects produced by first-year students after a careful analysis of everyday objects. They seek to understand how things work and their production processes for such things as chairs, door handles, and blown-glass objects. Second-year students are displaying the results of branding a fictitious country. Students defined and designed numerous graphic and communication products, such as flags, websites, apps, logos, and tourism campaigns to reflect the culture, language and values of the imagined country.

Find out more about the exhibition here

IE A&D Annual Research Colloquium 2020

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The Method and the Expected was the title of the second IE A&D School Research Colloquium held in the IE Campus in Segovia on January 17. Supporting research by faculty and sharing work in progress are important to the academic goals of the School and University.

Find out more about the colloquium in this video

Featured Alumni

Daniel Terence Yu, Founder and Architect @ Visionarch (Manila, Philippines)

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Daniel Terence Yu, architect and founder of Visionarch, graduated from the Master in Business for Architecture and Design in 2018 and last year his firm was ranked among the world's largest architectural practices by BD Online.

Visionarch employs 120 architects in the Philippines.

What Daniel values the most about having studied the MBArch is that it focuses on the business side of how to run an architectural office.

For up and coming architectural entrepreneurs, he has the following advice: Growing an architectural firm is a very slow and tedious process. Each project, big or small, works to strengthen your knowledge and makes you more sensitive as a designer to eventually do great things. Be patient, it will come!

Find out more about Daniel's experience

Spotlight

The Most Influential Buildings of the Last Decade

From a vertical forest rising in a busy metropolis to a power plant that doubles as a ski slope, Martha Thorne, Dean of IE A&D and Executive Director of the Pritzker Architecture Prize, selects the most outstanding sustainable constructions of the last decade.

Read more about her top picks for the most groundbreaking structures of the last decade

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FIND OUT MORE ABOUT OUR PROGRAMS

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